International Business

The best MSc to experience the world

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Accès

Diplôme(s)

Bac +4

Master of Science

Short track

Accès :
Bac +4
Durée :
3 semestres académiques
Diplôme(s) :
Master of Science
Campus :
Marseille Bordeaux
Rythme :
Temps plein
Langue :
Anglais

Cours de spécialisation

Durée :
3 semestres académiques
Accès :
Bac +4
CURSUS

Soft skills acquisition is part of our curriculum since they represent key competences for international managers.

 

SEMESTERS 1 & 2

 

INTERNATIONAL ENVIRONMENT & GEOPOLITICS: 

Economic and political challenges related to international business in their historical, political, social and cultural contexts.

 

CORPORATE STRATEGY & NEW BUSINESS MODELS: 

Corporate strategy decision making processes in a global context. Introduction to social entrepreneurship and new business models.

 

MARKETING & INTERNATIONAL NEGOTIATION: 

Provide an insight on the trends and evolutions of digital marketing. Managing negotiation techniques in an international context (online simulation game with an American university).

 

CORPORATE FINANCE: 

Main techniques of financing, selection of investments, reading and interpretation of financial statements in an international context.

 

INTERNATIONAL BUSINESS LAW: 

Legal, tax and administrative aspects in negotiating international contracts. Conditions for the protection of tangible and intangible property rights internationally.

 

SUPPLY CHAIN & IMPORT EXPORT ADMINISTRATION: 

Main theories and techniques of production, purchasing and logistics in an international context. Optimising the administration for international operations.

 

INTERNATIONAL MANAGEMENT: A CROSS CULTURAL APPROACH:

Basic concepts related to human resources, communication skills and personal management. Online simulation game with foreign universities.

ELECTIVE COURSES

 

CAMPUS BORDEAUX

  • Operations Management (Focus on Wine Industry)
  • Doing business in Asia, Africa, India, Europe & Middle East

 

CAMPUS MARSEILLE

  • Marketing
  • Doing business in North America, Europe & Middle East, Latin America, Asia

 

SEMESTER 3

 

FRENCH TOUCH TOUR

The ‘French Touch Tour’ is an exploration of French "savoir-faire" in different industries. With its innovative and balanced pedagogy based on conferences from professionals and academics, company visits and export market surveys, it aims to promote the French know-how of export-oriented SMEs.

INTERNATIONAL INTERNSHIP

 

FINAL DISSERTATION: Students select a relevant research question and write an academic assignment. Students work closely with an academic supervisor who guides them through the various steps of their research.

 

 

CASE STUDY: EXPORT MARKET SURVEY (part of French Touch Tour)

All along the year, students work on an export market survey and present their outcome in front of a jury of professionals.

 

Long Track

Accès :
Bac +3
Durée :
5 semestres académiques
Diplôme(s) :
Master of Science
Campus :
Marseille Bordeaux
Rythme :
Temps plein
Langue :
Anglais

Cours préparatoires

Rythme :
Temps plein
Durée :
2 semestres académiques
Campus :
Marseille Bordeaux
Accès :
Bac +3
SEMESTRE 1

Compétences Manager

  • Introduction to business management (Fast Track for Non-Managers)
  • Fundamental of management
  • Project management
  • Performance management
  • Soft skills & personal development
  • Management toolbox (crossknowledge)
  • Online options of your choice   
        - Human resources
        - Finance management
        - Complexity management
  • Langues : anglais / FLE (français langue étrangère)

 

Compétences Expertise-métier

International operations management :

  • Supply chain management basics
  • International business
  • Global supply chain management

 

SEMESTRE 2

Compétences Entrepreneur innovant

  • Design thinking
  • Entrepreneurship
  • Business model innovation
  • Innovation financing
  • Management of innovative organisations

 

Corporate Project

Mission de conseil de 5 mois sur une problématique commerciale réelle et actuelle d'une entreprise. Les projets d'entreprise permettent aux étudiants d'acquérir une expérience pratique de la conduite et de la stratégie commerciale. Il sont également confrontés à la complexité des processus décisionnels. Les étudiants sont accompagnés par leur tuteur KEDGE. La mission est effectuée en groupes de 4 à 5 étudiants. Combinaison de travail collectif et individuel. Présentation finale devant l'entreprise et le tuteur KEDGE.

Stage de 3-4 mois en France ou à l'international

Cours de spécialisation

Rythme :
Temps plein
Durée :
3 semestres académiques
Campus :
Marseille Bordeaux
Accès :
Bac +4
CURSUS

Soft skills acquisition is part of our curriculum since they represent key competences for international managers.

 

SEMESTERS 1 & 2

 

INTERNATIONAL ENVIRONMENT & GEOPOLITICS: 

Economic and political challenges related to international business in their historical, political, social and cultural contexts.

 

CORPORATE STRATEGY & NEW BUSINESS MODELS: 

Corporate strategy decision making processes in a global context. Introduction to social entrepreneurship and new business models.

 

MARKETING & INTERNATIONAL NEGOTIATION: 

Provide an insight on the trends and evolutions of digital marketing. Managing negotiation techniques in an international context (online simulation game with an American university).

 

CORPORATE FINANCE: 

Main techniques of financing, selection of investments, reading and interpretation of financial statements in an international context.

 

INTERNATIONAL BUSINESS LAW: 

Legal, tax and administrative aspects in negotiating international contracts. Conditions for the protection of tangible and intangible property rights internationally.

 

SUPPLY CHAIN & IMPORT EXPORT ADMINISTRATION: 

Main theories and techniques of production, purchasing and logistics in an international context. Optimising the administration for international operations.

 

INTERNATIONAL MANAGEMENT: A CROSS CULTURAL APPROACH:

Basic concepts related to human resources, communication skills and personal management. Online simulation game with foreign universities.

ELECTIVE COURSES

 

CAMPUS BORDEAUX

  • Operations Management (Focus on Wine Industry)
  • Doing business in Asia, Africa, India, Europe & Middle East

 

CAMPUS MARSEILLE

  • Marketing
  • Doing business in North America, Europe & Middle East, Latin America, Asia

 

SEMESTER 3

 

FRENCH TOUCH TOUR

The ‘French Touch Tour’ is an exploration of French "savoir-faire" in different industries. With its innovative and balanced pedagogy based on conferences from professionals and academics, company visits and export market surveys, it aims to promote the French know-how of export-oriented SMEs.

INTERNATIONAL INTERNSHIP

 

FINAL DISSERTATION: Students select a relevant research question and write an academic assignment. Students work closely with an academic supervisor who guides them through the various steps of their research.

 

 

CASE STUDY: EXPORT MARKET SURVEY (part of French Touch Tour)

All along the year, students work on an export market survey and present their outcome in front of a jury of professionals.

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