Parcours de formation "International Sport & Event Management"

• Strategic thinking
• Financial performance
• Data management
• Generative bootcamp (artificial intelligence)
• Public speaking
• Visual communication & sustainable impact
• Business & socio-ecological transitions
• Sustainable environment for organisations
• Team management
• Human & AI collaboration
• Business & climate change
• Open Innovation Challenge (corporate project)

PRE-SPECIALISATION COURSES

• Marketing reconsidered
• Procurement
• Qualitative & quantitative research

CHOICE OF EXPERIENCE

• Internship in France or abroad
• Academic partnership

• Commercial business strategies in sport organisation
• Commercial & social sponsorship and operational activations
• Sport media consulting and event communication operational strategy
• Sport career services
• Event, experiential, social and cultural marketing for sport & e-sport
• International sport business projects and business intelligence
• Legal framework for sport competitions and their stakeholders*

• Strategic management and sales & digital marketing in sports organisations
• Brand management in sports organisations
• Fan experience & stadium strategic management
• Corporate social responsibility in sports and destination marketing
• Economics and finance of professional teamsports
• Celebrity & talent marketing management
• Contractual organisation of sport events*

*Courses also available in French

ALUMNI NETWORKING & COACHING

SPORTS EVENT STUDENT EXPERIENCE

MEMOIRE OU BUSINESS GAME

STAGE DE 6 MOIS A L'INTERNATIONAL OU EN FRANCE

Conditions d'obtention du diplôme : La validation de l’ensemble des requis diplômants est obligatoire. La confirmation de la diplomation sera effectuée par le jury de diplôme.

Modalités d'évaluation : Les méthodes d’évaluation peuvent inclure une variété d'approches telles que des études de cas, des présentations, des exercices pratiques, des tests écrits, des projets de groupe, et des évaluations orales. Ces différentes méthodes permettent de mesurer les compétences et les connaissances acquises de manière approfondie et diversifiée.